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Channel: Accounting and Small Business /Beverly Shares » Psychology
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Learn How To Increase Your Conversions From These 5 Consumer Psychology Studies

Great read for all marketing and small businesses……  as you know if you have been reading this blog for a while, I firmly believe in the psychology of why we are what we are and why we do what we …...

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Learn How To Increase Your Conversions From These 5 Consumer Psychology Studies

Find lots of ideas, tips and advice based on research and psychology studies …….  this, again, is within one of my favorite topics: why we do what we do and why we are who we are.    I think what...

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Cognitive Biases Inhibiting Innovation in Top Management Teams

Ahhh ….  “why we do what we do” and “why we are who we are”   :)    Read and learn — the takeaways included are the what and why. Excerpt:   The top management team of an organization is arguably the...

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How Much Can Your Employees Get Away With? – HBR

A good read on one way neuroscience study for the leader and manager can help in understanding the behavior or others and making sure our communications are delivering the message we want to deliver....

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